Delivery and materials
Each ad must include:
-
1.1
Static ad
- An index.html file.
- A capture.jpg file representing the initial state of your ad and in its exact format;
- An assets folder containing all of the ad elements (images, scripts, etc.). Sub-folders within the Assets folder are not permitted;
-
1.2
Animated ad
- An index.html file.
- A capture.jpg file representing the initial state of your ad and in its exact format;
- An assets folder containing all of the ad elements (images, scripts, etc.). Sub-folders within the Assets folder are not permitted;
-
1.3
Hype ad
- An index.html file.
- A capture.jpg file representing the initial state of your ad and in its exact format;
- An index.hyperesources folder containing all of the ad elements (images, scripts, etc.). Sub-folders within the Assets folder are not permitted;
- If your ad is designed using Hype, you must provide the original file of your project (with extension .hype).
-
More information
- You must supply only one version of your ad (it must be compatible with both the iOS and Android versions of La Presse+).
- All references to .css, .js, .jpg, etc. files must be contained in the index.html file. For example, if your styles.css file contains references to images used in the ad, the content of that file must be transferred to the index.html file.
- No special characters are allowed in the naming of your files, images, fonts, website links, etc. (Examples of prohibited characters: { } , ' | ^ ~ [ ] ` +). We only accept alphanumeric characters, "-" and "_".
- When delivering your materials, any external Web links must be embedded in the ad. Otherwise, the ad will be considered incomplete and will be returned to you.
- The La Presse team can embed your external links for you; note, however, that an extra fee will be charged for this service.
- Your ad must be delivered in compressed format.
- La Presse+ application is case-sensitive. Please ensure that you maintain consistent formatting between the file names and their references in the HTML file.
Scénario
Complete material (external material or integration of trackers): Receipt 2 working days before broadcast
Deadlines
publicite-a-produire
Ad to be produced by La Presse
Publication Day | Sections | Subsections | Reservation / Receipt of elements | Final proofing |
Monday | Regular edition | *Tuesday noon | *Friday noon | |
Tuesday | Auto | *Tuesday noon | *Friday noon | |
Tuesday | Regular edition | *Wednesday noon | Monday noon | |
Wednesday | Regular edition | *Thursday noon | Tuesday noon | |
Thursday | Regular edition | *Friday noon | Wednesday noon | |
Friday | Regular edition | Monday noon | Thursday noon | |
Saturday | Regular edition | Tuesday noon | Friday noon | |
Saturday | Inspiration | Voyage | Tuesday noon | Friday noon |
Saturday | Inspiration | Maison | Tuesday noon | Friday noon |
Saturday | Inspiration | Gourmand | Tuesday noon | Friday noon |
Saturday | Inspiration | Immobilier | Tuesday noon | Friday noon |
Sunday | Regular edition | Tuesday noon | Friday noon | |
Regular edition = Actualité, Débats, Arts & Être, Affaires and Sports * The week before |
materiel-complet
Complete materials delivered by client
Publication Day | Sections | Subsections | Reservation | Receipt of materials | Final proofing |
Monday | Regular edition | *Thursday noon | *Thursday noon | *Friday noon | |
Monday | Auto | *Mardi 17 h | *Wednesday noon | *Friday noon | |
Tuesday | Regular edition | *Friday noon | *Friday noon | Monday noon | |
Wednesday | Regular edition | Monday noon | Monday noon | Tuesday noon | |
Thursday | Regular edition | Tuesday noon | Tuesday noon | Wednesday noon | |
Friday | Regular edition | Wednesday noon | Wednesday noon | *Thursday noon | |
Saturday | Regular edition | Thursday noon | Thursday noon | *Friday noon | |
Saturday | Inspiration | Voyage | Wednesday noon | Thursday noon | *Friday noon |
Saturday | Inspiration | Maison | Tuesday noon | Thursday noon | *Friday noon |
Saturday | Inspiration | Gourmand | Tuesday noon | Thursday noon | *Friday noon |
Saturday | Inspiration | Immobilier | Tuesday noon | Thursday noon | *Friday noon |
Sunday | Regular edition | Thursday noon | Thursday noon | *Friday noon | |
Regular edition = Actualité, Débats, Arts & Être, Affaires and Sports * The week before |