Animation

Animation

Animation

Inspirations

Icons

Animation
The standard icon plus must be present to prompt the reader to activate the movement.
Animation
A arrows icon must be used to tell the reader which direction to swipe to trigger an animation.

Notes

  • Use the 65 px arrows (at around 30% opacity) for full-screen, half-screen, 1/3 vertical and 1/3 horizontal ads. With smaller ads, use the 40 px arrows (at around 30% opacity).
  • If an animation lasts longer than 5 seconds, the reader must be able to pause by tapping the close icon.

Supported formats

  • Full-screen

    Full-screen

    980 x 670
    500
  • Half-screen

    Half-screen

    480 x 670
    400
  • ⅓ vertical *

    ⅓ vertical *

    330 x 670
    300
  • ⅓ horizontal *

    ⅓ horizontal *

    980 x 210
    300
  • ¼ vertical

    ¼ vertical

    230 x 670
    200
  • ¼ horizontal

    ¼ horizontal

    480 x 325
    200
  • ⅙ horizontal

    ⅙ horizontal

    480 x 210
    200
  • ⅛ horizontal

    ⅛ horizontal

    480 x 152
    200
  • ⅛ vertical

    ⅛ vertical

    230 x 325
    200
  • Banner

    Banner

    980 x 70
    200

Important


Security area used for the screen change.

To facilitate the screen change and prevent accidental opening of the new Slide Over panel in iOS 9, this area placed in full-screen format must be free from any interaction using a sliding movement of the finger on the screen. It is also recommended that any elements displayed at the bottom of the page, such as the company logo, the +WEB target and the call to action, be left static.